Similar genre and narrative of the film we intend to make a trailer for.
Genre - Action is suggested by the showing of weapons / Urban drama is connotated through the use of actors (Adam Deacon) and the director (Noel Clarke) from previous films such as Kiduthood etc.
Narrative - Unclear, just tries to tease audience with characters e.g Adam Deacon, Plan B, Bashy, Noel Clarke who directs the film as well.
USP - unclear narrative only shows highly known actors, which teases audience and leaves them wanting to know more. Good way of starting off viral marketing
Target Audience - young adults and teenagers. English and American, trying to target Americans through the use of American actors. The creators attract the target audience with the fast pace of the trailer, also using well known characters in the niche genre which will attract the viewers.
Music - ticking clock to represent countdown. Drums kick in matching the pace of the trailer.
Shot types / Camera Angles - High use of mid shots and close ups in order to show emotion e.g anger fear or shock in the case of this trailer. Uses a lot of camera panning, and the occasional use of hand-held camera, in order to create realism.
Pace - Fast paced one shot per second, counts through them.
Special Effects - none as the film is more to do with realism.
Dialogue - "you are about to die" connotates action film. "is that blood?" "Dont get it on the seats." this suggests that there is likely to be fighting and humour is made through this.
Credits and intertitles - counts down from 30 - 1 seconds. "Noel Clarke presents" this connotates a similar film to the popular kidulthood/adulthood. Coming soon which is a standard titlein many teaser trailers.
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